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I'm a big fan of daisy chaining campaigns together with the "Request Campaign" action. This has allowed me to isolate the parts of our campaigns that happen over and over (like alerting the salesfolk to interesting activity) and call them up whenever I need them, versus recreating those actions over...
Yes, we use separate programs to manage leads that come in from different channels, even if they're pointing to the same content asset.You could use referrer parameters (explained in this product doc) to help keep track of which leads came from which channel.
Hello! I'm Melanie Chapman, and I'm the Marketing Manager, Email and Automation at Jellyvision in Chicago, Illinois. My favorite Marketo things include tokens, sweet logic setups in smart campaigns, and successfully working pictures of animals into nurture emails. My favorite non-Marketo things incl...
A third vote for trying Knak. Very easy to set up and use. We've tried to go the freelancer route for templates in the past, and it ended up being expensive and a major headache--lots of lost time trying to educate the freelancer on Marketo and squashing bugs.
Thanks for the clarification, that makes sense now!
Pierce, can you clarify the point about not being able to use forms that use the embed code with the fills out form trigger/filter? We currently only have one form that uses the embedded code, but I'm able to use that form as both a trigger and as a filter within smart lists.