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This is awesome. We run programs on area of interest and every stream is built to guide them through to the next stage in the buyer journey. If they don't engage, we keep them in that stage for longer.
I love the 3 step process to defining the accounts!
This is great! We use Bizible, but our attribution is more laid out by lead stages (Inquiry, MQL, TQL, SQL, OTY). I think there is still trust issues because the way our sales process is, we don't exactly enforce that all contacts associated with the purchase process are actually associated with the...
This is great! Love this idea and this specific topic.
Hey Champion Program Champions...wondering what you guys are showing for opt in fields on your web forms when someone is already opted in.We use short forms on our site for those that have already given all the information we request on a long form. This includes people that have agreed to terms of...
Michelle Miles these posts are amazing. Thanks again for sharing all of your knowledge! We use short forms on our site for those that have already given all the information we request on a long form. This includes people that have agreed to terms of service & privacy policy before and after 5/25. ...
Love this!! Thanks Justin Norris!
Great post! You have my vote for 2019 Marketer of the year!
Interesting & helpful. Thank you, Courtney!
Thank you Michelle Miles! All of these GDPR posts are very useful!