So many great points here - especially on starting small; it's easy for people to be overwhelmed by the possibilities here, but rolling it out with those seemingly simple but oh ...
Hey Leticia,One thing that can take a bit of wrapping your head around if you've worked in other platforms (Hubspot, to highlight one in particular), is that templates function sli...
Karla, you might be interested to also know about calendar tokens (if an .ics file suits your needs) - see: Create a Calendar Event (.ics) File - Marketo Docs - Product Documentati...
Hey Amber,Assuming you're talking about links within an email, you want an email link performance report - see: Email Link Performance Report - Marketo Docs - Product Documentation...
Great to get an introduction to Mika! So many talking points this month. Still really enjoying the regular champion tips and tricks, and it's awesome to see some introductions to t...
If you have segmentation set up for these key demographics, you can add "Group by Segmentation" in the set up of an email performance report to show some of these details
Hey Julie,You might want to create a new thread for your question as this thread is two years old. You'll also need to provide more info about what your custom conversion rules wer...
Great tips Darrell Alfonso - couldn't agree more on the point about program successes, it's so important that users are marking successes that are meaningful in the context of bot...