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It's basically exactly the same process for creating a standard email program with A/B testing, you're just creating the program inside another program instead of inside a system folder. See: Email Test - A/B Test - Marketo Docs - Product Documentation, and some notes about nesting email programs h...
Hey Ryan, Finding a solution that works consistently across PC/Mac would only be looking at a very small part of the real issue - you need a button that works consistently across browsers, the email clients, devices, etc. There's plenty of good resources online about "bulletproof" buttons - Bulletpr...
Hey Shelly,Email Programs can be nested into Event Programs and Default Programs (this thread has some points as to why this can be beneficial Nesting Email Programs in Default Programs), and Default Programs can be nested into Engagement Programs (here's a good doc on some reasons why this can be u...
This is a good example of why testing a template is important! side note - if you're not already I would strongly recommend that you use a testing tool like Litmus or Email on Acid before you start using a template as it'll help you spot issues like this.It's likely that whatever the template is us...
Hey Zach - you might want to start a new question on this; this thread is three years old and the OP's account is deactivated.
Sorry Katie - found some other closing tags missing that I didn't pick up before! This should work:
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Hey Katie,Modules must be held within a "mktoContainer" in order to be valid. The section preceding your problem module closed that tag too early.I've corrected it for you here - this should now work: ...
Not a scaleable solution in the slightest, but if it's a small use case and you want to see what they would have seen, and - to Sanford's point re: timeframes - you're looking at segmentations that are relatively stable (i.e. it's unlikely the lead's segmentation has changed) you can also preview th...
Hey AJ,Have you tried URL parameters? See: Set a Hidden Form Field Value - Marketo Docs - Product Documentation I would think that you could just set up URL parameters on the link in the email alerts to populate with lead token values, and these would then populate into the form even if you disabled...
Ha! I love that your thought is if you won the lottery... For me it was always "What if I fell down an elevator shaft?" My first instance was in fintech, with a lot of compliance & regulatory requirements. Incredibly thorough documentation on process, sign offs and program specs (incl. asset screens...