I consider everything that is pushed into SFDC an MQL. After that point SQLs and other measurements are done by lead status/conversion/opportunity within SFDC.It just makes life ea...
Unfortunately, this is going to be the really tricky part to what you're doing. I would take a look at some of the solutions here: http://stackoverflow.com/questions/12023771/hide-...
While it sounds like you've decided to go with the two stream route, I've set up an engagement program to go the way you had originally visualized. All you need to do is set criter...
It will be a lot of tedious work, but you should be able to do it if you create 10 unique segmentations, one for each product. So for example, you'd have Product A Segmentation wit...
Off the top of my head, I would do something like this:Create an email template with table rows for each product interest. Set each one with a unique ID and Marketo editable. Next,...
That's a good question. It might be Marketo trying to prevent sending to bad emails, but they also don't want to outright unsubscribe/suspend leads when they technically haven't hi...
Yup, it's approved. Nothing different than I normally do outside of the addition of an a/b test. I know that adding the test creates hidden variants with unique names, which I susp...
Does anyone know how to use an email with an a/b test attached in a smart list filter? For example, I want to use the "Email is Delivered" trigger, but the email doesn't show up. I...