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Hi @Yash - You can accomplish this with an A/B test. Here are some resources to help you with set up:https://docs.marketo.com/pages/releaseview.action?pageId=2359480https://nation.marketo.com/t5/Product-Documents/Creating-an-A-B-Test-program-in-Marketo/ta-p/248391 Whole email test: https://docs.mark...
Hey @John_Charleswor - Do your data value changes in step 3 have to happen after the lead is synced? Could they (the data changes) and the sync to SFDC step all be part of a singular smart campaign where the sync happens last after a ~15min wait? Just throwing ideas out there 🙂 We haven't encounte...
Hi @JodyJ - You'll need to set the stream cadence in order for any emails to be sent. Nurture streams work on defined date/time schedules.
Hey there! Date filters are always fun 😛 The first example you gave of using a combination of the "in past before 2 days" and "in past 1 day" filters will cause a conflict. The "in past before" filter lets you look for any activity before a stated time period. So for the example you gave using the ...
I'm the last person I ever thought would be writing about working from home. I've dabbled in remote work throughout my career but have never been a 100% remote employee – until now. As many of us transitioned to a virtual work environment this year, we heard the tried and true tips from our fellow...
Like William mentioned, you won't "activate" or "schedule" the smart campaign for the nested email send. Once you pull the default program into the nurture stream and activate it (via the nurture stream), you'll notice the smart campaign within the default program to send the email will appear with ...
Just keep in mind that if each send is separated into a program, when a person doesn't match the program send criteria they won't move on to the next piece of content until the next cast. So if your cadence is 1x per week and you broke your 5,000 person send list into 5 different groups with each gr...
There could be several factors at play here - To JD's point, have you looked at the test records to see if the click activity registered? To answer this question....This also brings up another question of mine: With multiple emails in a single stream, what dictates when they are sent? Is it once eve...
Edited reply 🙂 Hey there! Assuming that a lead passes through the second or third steps (both of which are successes) before hitting the "lead not accepted" step, then yes, they will still be a success when they get to the fourth step. Something to look into is removing lead validity from the progr...