Huihsing_Kiang3

Level 4

Joined the community 06-07-2017

Level 4

San Jose, CA

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Personalized "Email Me" and "Meet Me" feature after registering and do...

by Huihsing_Kiang3 12-10-2018

Hi all,We spotted there is a feature in Hubspot - When you download the document they enable you to directly email/schedule meeting with someone from the download page. It looks like they've personalized the Sales Rep as well ( It could be just the personalized token such as "lead owner". What inter...

Discussions

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Email Marketing Lead Management Marketing: Digital Marketing (Social Mobile and more) Marketing: Email Marketing & Brand Marketing Marketing: Lead & Demand Generation Marketing: Marketing Operations (MOPS) & Data Products Solutions Web Personalization
Re: Customize Email Tokens

by Huihsing_Kiang3 12-10-2018

This is cool! Thanks a lot!

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2997 0 0
Re: Build a in-house Marketo team

by Huihsing_Kiang3 12-10-2018

Thank you all for the awesome feedback. Appreciate you share the experience and knowledge with me. Looks like my best bet is to find a unicorn or someone who has the potential to become one with a certain type of technical training or background. Feel free to share your tips/tricks for a successful...

Discussions

7059 0 2
Customize Email Tokens

by Huihsing_Kiang3 12-05-2018

Hi all,Quick question. We're switching from marketing cloud to Marketo. One of my colleagues are asking which tokens to use to replace this one pulled from marketing cloud:Dear %%[IF NOT EMPTY(Salutation) THEN]%% %%Salutation%% %%[ELSE]%% Dr.%%[ENDIF]%% %%LastName%%I do not think Marketo tokens can ...

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Email Marketing Marketing: Digital Marketing (Social Mobile and more) Marketing: Email Marketing & Brand Marketing Web Personalization
Re: Build a in-house Marketo team

by Huihsing_Kiang3 12-04-2018

Yes. That's what I'm doing right now. I'm training a group of Marketo users who will be dedicated to their region/brand. My team will also be responsible to support them.

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6393 0 0
Re: Build a in-house Marketo team

by Huihsing_Kiang3 12-04-2018

Thanks Josh! Great info!

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7059 0 0
Re: Build a in-house Marketo team

by Huihsing_Kiang3 12-04-2018

Thank you all! These are all very helpful. How do you think about hiring a developer or someone with strong technical/coding skills?I'd like to get one but here are my concerns: - Developers are very expensive- It's more likely to get one who knows how to code but doesn't know Marketo- I just hired ...

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7059 0 2
Re: Build a in-house Marketo team

by Huihsing_Kiang3 12-03-2018

Thanks Grace. I agree with you. I'd rather train a newbie who can learn fast instead of someone who has Marketo experience but got stuck with the old habits. Regarding the skill sets, do you feel like if the coding skills are necessary? Also, I've asked if it's necessary to hire a Marketo developer ...

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6398 0 2
Build a in-house Marketo team

by Huihsing_Kiang3 12-03-2018

Hi all,I'm building an in-house Marketo team from scratch. Starting from early next year, we'll be expanding to support 5 divisions instead of 1. Currently, I have one specialist under me but I've been asked how many more I'll need with what kind of qualifications. For those managing or leading a Ma...

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Re: Best use of mentor session?

by Huihsing_Kiang3 12-03-2018

Waiting for ABM and Content AI! : ) We're already having fun with web personalization. You'll like it. The conversion is Awesome!

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4801 0 0