Interesting perspective. I am basing this on our legal counsel. There are a lot of gray areas with widely varying interpretation. The advice we have been given from our legal team ...
We’re in the final stretch with the GDPR compliance deadline looming ahead. “Are you Ready for GDPR?” is still the question of the day, and the topic of an upcoming webinar that I’...
Here are the details of the data retention: Marketo Activities Data Retention Policy - Overview & FAQ And information on how to do a REST API bulk extract of activities: https:...
Agreed! I find the opinions tend to be based on how mature subscription and consent management procedures were prior to beginning GDPR compliance work.
You are in violation if they haven't opted in. Double opt-in is only a requirement in Germany. This is always a risk. I always include country of residence on forms as a required f...
Just when you thought GDPR was confusing enough, enter the topic of “legitimate interest.” Many of you have asked about it, wondering if you can bypass obtaining express consent op...
Kevin McMahon I think you could offer an opt-in globally, and record proper documentation each time you capture it. However, you could still market to US folks if they ignore the ...