If you have different programs within Marketo for each "campaign", then you can name your program the name that you want to populate and use the {{Program.Name}} token to populate ...
In your smart list are you using "OR" statements between filters or is it member of list A AND member of list B AND member of list C?When you click "Calculate" what number do you g...
We do.Basically, we have a rule that if the lead is already ownedby somebody else and went to your event, you will not get the lead. However, if you are bringing in net new names, ...
Are they filling out a Marketo form to register? If so, you will need to create several smart campaigns and lists within your event to track these leads. Similar to this:In the sma...