How does deleting leads affect ROI/reporting capabilities? Just because you're not communicating with a lead via email doesn't mean that the lead isn't engaging with materials on y...
I can't stress enough the importance of Technique 7. Nothing like importing a list of thousands of leads that accidentally change a data value for everyone Maybe try one or two of...
All of the above! I know in our database, a big problem is (and always has been) potential duplicates due to the way our industry operates (ie: lots of people at a company with the...
I have to admit to being a naming convention convert. I originally thought it was a bit of a pain, but after working with it for several months, I discovered I could find things so...