Lots of organizations have trouble aligning their marketing and sales teams. It’s not uncommon, and it (kind of) makes sense when you think about it! Marketing and sales typically ...
> 3. Always be yourself.Couldn't agree more. I love thesaying, Always be a first-rate version of yourself, instead of a second-rate version of somebody else."
Tokens are perfect for cascading rules or multiple variables that would be too large to build as a segmentation in Marketo!This is a great writeup for the use cases for each type o...