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There's another (maybe too simple) way you can do it as well:In your scoring programs you can simply add a statement which would reset the score to a maximum you set.Change Score:If Score is greater than X = X - to reset the score to its max.Like so You could always break your score into various buc...
Ah I would have suggested that but I was confused and thought "referrer" was "Original Referrer".This is the answer.
You might want to expand a bit on the constraints relating to how you want them to interact. You could make it so they have to visit both pages to be added to the smartlistBut it isn't quite accurate since a period of time doesn't quite define a "session". Hope that helps somewhat.
Amy Connor wrote:This is heavy stuff. I don't understand #1, can someone elaborate?MAP "data management campaigns.” Although marketing automation has encouraged systematic data embellishment and “use your data to create new data,” companies must now ensure all such activity is declared. Data from th...
I think you need to consider the context of your messages when creating operational emails.As a client, if I'm opted out of marketing emails, the only thing I need to see from you is: Invoices, Service Notifications (outages, issues, technical problems ) or Customer service communications.Michael Co...
Hey guys, in my quest to update our unsubscribe preference center, I wanted to see if you all had some ideas with showing people which newsletters they unsubscribed from on the thank you page.Basically the set up is as standard as any other "preference center" with boolean fields being used as unsub...
Marketo has a great guide on scoring actually - The Definitive Guide to Lead Scoring I redid our scores recently and then worked updates into the lead stages afterwards. Only once scoring is rebuilt should you determine what value an AQL has in terms of activity.
Thanks so much for your help with this. I learned a lot about the Velocity tokens. I settled on this simple solution:#set( $url1 = "info.site.com/Unsubscribe-Center_xx.html" )UnsubscribeWith each company having a unique token and all emails would contain the token and be sent from that folder. This ...
Thanks again for the help, just one more question:and then if you include {{my.companyName}} in the of your emails you can have another Velocity token that builds the URLs, like
Thanks for these suggestions! Could you provide some more assistance with the Velocity tokens. Is there a resource I could use to find where all the marketo velocity variables are? I think that's a pretty neat solution.