Hi Darren, in addition to Kristen's answer, if you're adding a single email to an engagement stream then you can do a champion/challenger test on that email. If you add programs to...
We have about 10 members of our marketing team, and 2 real Marketo users. For the most part though, my entire job is to play in Marketo and fulfill requests. I also train some peop...
Hi Alison, do you mean for updates of programs, emails, pages, etc? There are a number of recommendations for logs of this information, but it doesn't exist at this point.
I agree with Josh, 24/48 hours is much too short. We will usually do a 7-10 day wait and use a different subject line so that we are not at the top of their mind in case they did s...
Hi Juli, I think that only one of them should be a trigger, and then the remainder should be filters. Otherwise, Triggers are similar to OR statements in that any of them will acti...
Hi Melissa, to clarify on what you probably heard, leads can be a part of multiple engagement programs at a time but they can only be a member of a single stream within a specific ...
It depends on how you set it up. I've been doing one of three things... you can do a the champion/challenger tests by adding everyone to a list and then having a triggered campaign...
Hey Kenny, thanks for the reply! When I preview with anything other than what's below, the popup doesn't appear at all. I also tried launching and RTP showed impressions, but I was...
Hi Geoffrey, did you set up a champion/challenger test on a batch campaign or on a triggered campaign? If you set the champion/challenger test on a triggered campaign, then you sho...