Here's another place where this can bite you: reports. We email a daily "known visitors" and a weekly "anonymous visitors" report for specific geos/segments to the relevant sales t...
I see this too often for it to be a fluke:- Recipient of nurture email or one-off promotional email uses the Unsubscribe link.- Does not unsubscribe. Instead, travels to home page,...
I know there are some feature requests that address this, but am wondering if there are any workarounds.The basic use case: In SFDC campaigns, we have a custom picklist field named...
In SFDC Contacts, there's a standard "Created By" field (API: CreatedBy) field, which is a lookup to the SFDC user table. Has anyone had any luck syncing this field down to Marketo...
Yup ... an Interesting Moment gets exposed to Sales via MSI. This is purely for administrator troubleshooting. Don't need Sales to see how the sausage is made.
Working with Marketo support, we came up with this workaround: We added a custom field to our SFDC user accounts: Sync to Marketo? Which does what it implies: in our instance, they...
Absolutely. It's just very disappointing that we can't build a smartlist that pulls in members of an SFDC campaign based on standard field values (such as "active"!) or custom fiel...
Marketo tends to miss business justifications for some features. With a little work on features like this, Marketo could easily obviate the need for overlapping or competitive prod...
We also have a number of custom fields in SFDC campaigns to enhance reporting: the "marketing asset" being offered, sales sectors where the program is active, marketing campaign th...