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@TBlane_McMichen I love the "Trust but Verify" quote - that's my modus operandi, or "Test the Heck out of everything" until it breaks or passes! I trust the web team but they are always jumping onto the next page or project and may skip a few final tests as the buck stops with me it needs to work...
@cagaver The updated JumpStart series of email is also a good resource for new users
@Vinay_Kumar While this focuses on Eloqua migration the planning, steps and preparation can be applied to other platforms too.This is a good 'Checklist' for all.
As you say not all scores are equal, we have been testing with Product Interest Scores and also decreasing scores for certain products and regions.We have so many variables, products, regions, and one product or campaign maybe of more 'value' in a region than another.Another area we are exploring is...
Hi @Michaela_Iery3 As we can verify an email address within Marketo or via BriteVerify in Salesforce, is there a way to verify phone number ready for SMS messages?
@John_M Hope I never need this but good to know for sure.I lost my Marketo database a few years back due to a colleagues error and had to do a manual reload of data - which isn't as easy when you are under GDPR as well. Lucky in a way this was pre SFDC sync.
Happy to say that our Global team are all renewed in 2023 as Experts or Professionals.
@Katja_Keesom Registered and shared with others in the company as we were discussing customising our Person Scores in different regions and for different Industries based on behaviour analysis.
Another great and comprehensive round-up @Jon_Chen , focusing on some key posts ( a couple I have missed when published)
Thanks @achiu I'm based in the United Kingdom, so attend the London MUG group, dont think I can justify a trip to New York!I'll look out for a blog post from one of the amazing experts.