Geoff_Krajeski1

Re: Lead Score Decay question

by Geoff_Krajeski1 12-28-2015

What I've implemented in the past are the following criteria for my lead decay programRun on a schedule (weekly, daily, etc)Criteria:- If not clicked on email in last ## days- If not filled out form in last ## days- If not visited webpage in last ## daysMy decay rate in the flow steps took into acco...

Discussions

2406 1 0
Re: Tracking App Store Downloads with Marketo

by Geoff_Krajeski1 12-28-2015

Wouldn't using GA Universal analytics and in some way tying back with URL params (utm_* or otherwise) be able to be used as a trigger within a Marketo campaign?I've had many app downloads direct me to some kind of thank you page, or open one in the background upon first open/close of the app.Again, ...

Discussions

3692 0 2
Re: Becoming Marketo Certified

by Geoff_Krajeski1 12-21-2015

My best advice there is:Utilize the ramp-up and practice materials front to back, twice if needed;Located in the new University location here: learnadmin.marketo.com/ContentDetails.aspx?id=83BE4E182F3A423FABC045F276F4137DTake several practice examsReview the product documentation for the things you ...

Discussions

1118 3 0
Re: Business need to create duplicate record

by Geoff_Krajeski1 12-21-2015

We ended up using JavaScript to prepend the email address.Then, upon entry to Marketo, we have an API script running to remove the prepended phrase.Working like a charm.Again, the real need here is that we have agents submitting on behalf of multiple clients, so activities need to be tracked under d...

Discussions

3212 0 0
Any way to change Marketo Outlook logging?

by Geoff_Krajeski1 12-21-2015

Per a colleague of mine, our sales team would like to modify the way the Marketo Outlook plug-in logs activity.Does anyone know how/if this can be done short of Marketo updating the tool?"Our sellers leverage the add-in's Send and Track feature. Outbound e-mails sent using the Send and Track feature...

Discussions

3452 2 9

Integrations Lead Management Sales Insight
Re: How many MCEs are there?

by Geoff_Krajeski1 12-17-2015

I also failed at the Summit in April, FYI, like so many others....

Discussions

3549 1 0
Re: How many MCEs are there?

by Geoff_Krajeski1 12-17-2015

If you are referring to the Summit this past April, all MCE exam takers were offered a free retake by a certain period.The exam preparation materials were not up to snuff as admitted by Marketo, so they revamped the materials here: http://learnadmin.marketo.com/ContentDetails.aspx?id=83BE4E182F3A423...

Discussions

3549 0 1
Re: MCE Preparation

by Geoff_Krajeski1 12-17-2015

Also, my best advice there is:Utilize the ramp-up and practice materials front to back, twice if needed;Located in the new University location here: http://learnadmin.marketo.com/ContentDetails.aspx?id=83BE4E182F3A423FABC045F276F4137D Know your terminology (it's specific as you mention)Take several ...

Discussions

3443 1 0
Re: How many MCEs are there?

by Geoff_Krajeski1 12-17-2015

Scott K. Wilder, any word on whether this is shared information?

Discussions

4706 0 7
Re: How many MCEs are there?

by Geoff_Krajeski1 12-17-2015

Robb Barrett, my best advice there is:Utilize the ramp-up and practice materials front to back, twice if neededKnow your terminology (it's specific as you mention)Take several practice examsReview the product documentation for the things you got wrong on the practice testTake more practice examsIf a...

Discussions

3549 0 4