What is email deliverability?
Email deliverability refers to how an email reaches your customer’s inbox, and it's crucial to understand what happens after you click the send button...
Hi Team,
Marketo has a great feature which is Drag and Drop and this will help us minimize some of our efforts. But, sometimes users move theprograms accidentally to the wrong fol...
When dealing with Big Data, bigger isn't always better. I have seen many orgs only take the time to clean up once the big mess has been done and it's starting to keep them from mul...
It would be great if you can provide the functionality to extract the list of the leads (that are marked as a bot). This will help us to analyze those leads and then exclude them f...
We have observed that many errors in Marketo nurtures are because of the race conditions. In most of the cases the marketo instance users creates different smart campaigns with the...
Here are few points:
1) Know where your visitors are in the buyer's journey2) Mention your competitors (if relevant)3) Cater to a certain type of person4) Geo-Localize your content...
Here are a few best practices:
> Use trigger campaign for low volume actions (e.g auto responder)> Use as few flow steps as possible for high frequency triggered campaigns> Use bat...
Challenges:
Focus on Acquisition
Manual Marketing
Lead Gen Inconsistent process and less leads generated
Prospect and Suspect focused
Data fragmentation
Inconsistent success Measu...
I have listed few more questions that can help in your MCE.1. Identify the benefits of using Lead Scoring. (Select all that apply) a. Identify qualified leads b. Determine the sa...
Which of the following are valid type of tokens? (Choose all that apply)a. Calendar file b. Date c. Text d. ScoreIf you set up tokens at the folder level, what type of token will y...