Are you trying to track if they came from the URL vs. email? If there is a form on the landing page, you can have hidden fields to attribute their lead source. Otherwise, Jeff is c...
Like Jeff said, emails in Marketo are never deleted. The beauty about cloud based software is the unlimited storage! πAre you looking to archive them on your website? I am not sur...
Which filters are you using when you pull the smart list? If you select the email filter, along with the specific email and "was delivered" it should return the exact list of names...
When you create smart campaigns, you can create interesting moments as part of the flow step. It will let you select whether it is an email action or a significant moment. Be sure ...
If you're not working with a CRM, you can generate alert emails from the corresponding campaigns/programs instead of from a triggered scoring program. You could have it so that if ...
Yeah you could also change up the CTA with the subject line. I tend to test both conurrently, and have them be somewhat related. A good site to check out is "which test won" if you...
Also keep in mind the click to open ration is simply the number of people that clicked on that email that opened the email first. Since E was in the lowest for opens, it would make...
Did you provide a different CTA for varient E? If the CTA was the same in all emails, I'd say that you should stick with the highest number of opens. I'm not personally a fan of th...