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In this Bizible addition of Peer Perspective, learn Bizible best practices for getting started with Bizible, Bizible Discover Tips, and ways to utilize Channel filters with Ashley Hirschbek - Digital Marketing Manager at Digital Realty.
*Posted on behalf of Zack Blois - Senior Manager, Platforms and Automation at Jellyvision* Tip #1: Utilize a combination of Bizible’s touchpoint objects and your first-party data in your CRM to get demographic data on who is interacting with marketing activities along, and what they are interacting ...
*Posted on behalf of internal Bizible expert Pierre Cirac* Summarizing your Opportunities’s Bizible Attribution Touchpoint data by the field ‘Marketing Channel’ is the highest level view that represents what channels/tactics are influencing new Opportunities into creation. Structuring this report ar...
*Posted on behalf of internal Bizible expert Pierre Cirac* Deals by Marketing ChannelThis report would essentially be the same as the New Opportunities by Marketing Channel example except the metric has now changed from open Opportunities to closed won Deals. The metric should always be what informs...
Bizible Discover is used to understand at a high level which of your efforts are making the greatest impact on Leads, Opps, Deals and how much revenue should be attributed to them. Once we have the attributed revenue calculated via the various attribution models (Full Path is recommended for attribu...
*Posted on behalf of internal Bizible expert, Elizabeth Lundberg*When reporting with Bizible data the most important first step is to meet with key stakeholders across your organization to define your goals and specify key terms so that everyone is on the same page. Clearly define your organizations...
*Posted on behalf of internal Marketo Marketing Operations Manager, James Leedom* One of the most important features of Bizible is its ability to have multi-level views for all members of your team, which better enables your team and drives efficiency. To show you this, I’m going to share some of m...
*Posted on behalf of internal Bizible expert Pierre Cirac* In this post, we are focusing on reporting on Bizible Touchpoints (BTs). BTs are used for understanding all marketing interactions related to people, as they contain the complete touchpoint history for each person. As a reminder, these touch...
*Posted on behalf of internal Bizible expert Pierre Cirac* In this post, we are focusing on reporting on Bizible Touchpoints (BTs). BTs are used for understanding all marketing interactions related to people, as they contain the complete touchpoint history for each person. As a reminder, these touch...
*Posted on behalf of internal Bizible expert Pierre Cirac* In this post, we are focusing on reporting on Bizible Touchpoints (BTs). BTs are used for understanding all marketing interactions related to people, as they contain the complete touchpoint history for each person. As a reminder, these touch...