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It's purposefully open to create any category, so flexible to accommodate many options. The best cases I have seen are for product, solution types, Content resource types (like blog, video, PR), language (English, Spanish), Stage of Funnel (Top, Middle, Bottom).Hope this helps!
Marketo Predictive Content product offers you recommended content in email. It will discover your content (if this is in uberflip it can discover it as well), you can edit and prepare it for the recommendation outputs for Web and Email, and then upon email open we will recommend the best piece of co...
Yes it can. Recommended to test and preview it before launching.
Yes, you can create a carousel in an In Zone Campaign for Web Personalization.1. If you have ID on specific slides in the carousel, this can also be changed with an In Zone. If you replacing the whole carousel, make sure you have the correct ID placement identified on the page that replaces the whol...
Hi Jason,I assume you referring to the pre-defined out of the box segments we create when you start an account, so you have some segments and visitors matching and meeting these criteria.Firstly I would recommend, creating your own segments based on the use cases and business needs you have.Such as ...
Hank,For testing, you should in most cases see the segment match immediately and then the campaign impression. the timing we specify is when there is very large web visitor data to process and show in the visitors page which sometimes takes a bit of time to display in the interface. It does not affe...
Kamal,A few ideas but more details needed here:You correct in saying it should be more or less equal impressions 50/50 for 2 campaigns that are ab tested.Were the campaigns started at the same time? Are they both set to Launch and not Scheduled or Scheduled at the same time?Are they targeting the sa...
Tara,To use Predictive Content for your Website (including Landing pages), you have two options:1. To add it via the recommendation BarSee Docs here: Enable the Content Recommendation Bar - Marketo Docs - Product Docs 2. To add it as Rich Media Recommendations See Docs here: Enable Predictive Conten...
Yes, we plan to add delays for widgets soon, hopefully by Summer release 2017.
Please see we added a new Web Campaigns status called "Archive" to set aside those campaigns you not using from the main default view in the Web Campaigns page. See Docs here: Archive a Web Campaign - Marketo Docs - Product Docs