Rachel_Noble

Hey Rob,Are you trying to do this for all emails? If so, just set up something like this:Add a filter "Was Delivered Email...is any." Make sure to use ALL filters. Like Greg said, you can't trust this filter 100%, but it's about as accurate as you can get in any email client.If you're trying to use...

Yes definitely good to check on that. We do it two different ways depending on the situation and they both work. You can either clone the email and name them Email A/Email B, or something like that. That allows you to see how each compare not only to each other but also to all your other emails. It...

If you want to! We usually do one to end on M-F 9-5, since it's already been pretty well tested that emails landing during business hours perform better than those landing on evenings/weekends.

There's likely a simpler option than this, but we do this all the time with one campaign but it does require an additional smart list.Then in the smart list, just reference anyone who has received that email in the past 24 hours (or whatever your time period is).

Do you have any cost attribution set up? If so, it's very easy to compute in RCA, overall, by channel, etc. If you don't, you could plug in a few basic costs like Greg mentioned above and then do the calculation. If you happen to have easy access to these costs and some ongoing overarching programs ...

Isabel,I'd take a look at the product docs for each of these. They at least start to answer these questions. From a very basic overview, we haveProgram Analyzer: Answers questions like "which of my programs have the highest conversions rates?" or "which of my programs have the highest ROI?" to help ...

Thanks Greg! This makes a ton of sense. I'll do some digging and see if this is a viable option for us.

Hi Erin,Why do you want to avoid using a field for this form? Marketo forms require fields linked to them so that they have somewhere to collect this data. You could either create a new field to reference, or you could create a poll on the same landing page if you're not interested in associating th...

You should be able to create as many as you would like. The URL builder doesn't store the info, it's just a tracking rule, so you can always try plugging some values in and opening the new URL in your browser to see if it goes to the right page. If it does, you're set!