Rachel_Noble

Piggy-backing off Christina's comment - also be aware of cross-sell opportunities. Do you sell different products to the different industries? If so, and if you have a customer in one product who might be a good target for another, you can use this opportunity to score them separately so you can see...

Try this: Abort a Smart Campaign - Marketo Docs - Product Docs

Hi Victoria,All forms live in either the Design Studio or Marketing Activities. If you navigate to the Design Studio and click on "Forms" (don't expand it), you'll see a list of all the forms in your instance (including in Marketing Activities).If you edit the form, you can see on the main page the ...

This will work. You might want to consider adding those who received the email to one list and the rest of the group to a separate list to make reporting easier in the future. Then you can compare the number of attendees on the first list vs # of attendees on the second list.This is not necessary si...

Hmm, you might have to navigate to Admin > Treasure Chest to turn on this feature

Try Marketing Activities>Campaign Inspector

First - be super careful that they know it's a live instance so they don't turn anything on/off, edit existing campaigns/programs, etc. I'm sure you've thought of that but it would make me nervous to have a candidate playing around in my instance.Anyway, if they're testing at the same time, as long ...

How about different streams within an engagement program that (if it makes sense) have the same content but different cadences. If someone fills out the form and says they'd like to receive content once a week, add them to the weekly stream. If they'd like to receive content once a month, add them t...

You can also use a separate campaign for testing.

CASL applies to Commercial electronic messages. A commercial electronic message is defined as:“A message whose purpose is to encourage participation in a commercial activityCASL does not apply to:non-commercial activityvoice, facsimiles or auto-recorded voice calls (robo-calls)broadcast messaging in...