Using tags would be an easier option, but you won't be able to get the historic data. If you want to see historic data, you will have to use the API to fetch details from the lead ...
- I am not sure if we can link the cancellation link to g2w. Will have to test it out. - For the Thanks landing page, you should use the static link which is generated in g2w when ...
We use snippets primarily for 3 use cases:Flexibility with email templates: If you have an email template with different sections, but you do not have content for each section, you...
I would recommend creating the landing pages in Marketo. If you are using non-marketo landing pages, you will have to capture these values from the URL, and send to MKTO on form su...
We had a similar challenge for one of our customers. We had to create a custom Score field and do a +1 every time someone clicked a CTA in the different emails using separate smart...