Hi Kristen - not sure how long you've been a customer of Marketo, but up until about a year or two ago, the the cost of the license (and most add-ons, like support, RCE, etc.) was based on the size of the database (number of leads). They've recently (in the past year or two) added a limit as to the number of Marketo users/seats you can have. For Enterprise, it's 25 users. We've always had around 75 users (we have 26,000 employees - and about 110 in Marketing - but also have API users, temp agency access, IT/AppDev users, etc.) who would access Marketo in a variety of ways - many just to get a report here and there; manage the leads within their lead partition, manage their event registrants, etc.
As we're now in contract negotiations once again, we're being told that it's going to cost $600/year per user (above 25). That's going to tack on an additional $30,000 to the six-figure price we're already paying (for a DB size of 200,000 leads).
I was just curious if you're experiencing a similar situation - and how you've overcome it. Last year, our account executive just said to ignore the user limit, but this year it sounds like it will be more strictly enforced. It's too bad they don't offer different tiers of users based on role. This is going to require some additional negotiation tactics.
Grégoire, has this affected any of your enterprise customers?
Not really, as in France, Enterprise customers always had to pay for additional users above 10. So the new price was more a good surprise since the number of users included in the base licences has increased from 10 to 25.
The impact was more on SMB customers who in the past price list had an unlimited number of users and are now limited to 25. Fortunately, most of them has small marketing teams and this has only been an issue for a couple of them, AFAIK.
I wondered if anyone has any documented info on the whole elite, enterprise set up. What constitutes being Enterprise? What Im told on user licenses seems to differ from what you have been told in that 50 licenses is standard on an Enterprise account, and the cost is down to the DB size mainly. My issue being I dont want 50 users fiddling in a complex system.