🗣️ [Mentor Michelle Chopin] 🌟 Adobe Marketo Engage Community Mentorship Program 2024 🌟

[Jon_Chen]

Hello Community, 

Welcome to the Adobe Marketo Engage Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Marketo Engage Community Mentor, Michelle Chopin (@michellechopin) who will be here to guide and support you and your peers with your Adobe Marketo Engage questions as you prepare for your Adobe Marketo Engage Business Practitioner Expert (AD0-E559) exam, through to the end of the program.  

A little bit about your Adobe Marketo Engage Community Mentor, Michelle:

A Marketing Automation Manager (TTEC Digital) with 4 years specific in the MarTech space and almost 20 years’ B2B marketing experience. My skill set blends marketing campaign management with operational and automation competencies for a wide understanding of how cross-channel marketing supports the entire customer lifecycle. I’m an Adobe-Marketo Certified Professional and Expert since 2021.

Aspirants mapped to @michellechopin 

1. @aschultz 
2. @Gayathri 
3. @TarunMittal_12 
4. @mfavaron 
5. @Nihal 
6. @traba5058 
7. @Akshay_Sharma1 
8. @juaneraso 
9. Sujeet Deshpande

How to Participate  

1. Aspirants’ goal is to clear their Adobe Marketo Engage Certification during the duration of the program: May 17th , 2024 – June 21st, 2024.
2. Aspirants: Post your Questions in this thread to connect with your Mentor Michelle, and your fellow Aspirant peers.  
3. You are all preparing for the same Certification, so feel free to use this space to share what you’re learning and collaborate!  

Suggested Next Steps for Aspirants: 

• Update your Community Profile photo with your latest headshot so that you can stand out to your Mentor and Peer Aspirants. 
• Like this thread to confirm your participation in the program 
• Introduce yourself to Michelle and your Aspirant peers by replying to this Thread! Break the ice by introducing yourself (location, org/ company, etc.) and your experience with/ interest in Adobe Marketo Engage 
• Post your Questions to this thread as you begin learning more about the Adobe Marketo Engage Business Practitioner Expert (AD0-E559) certification
• Test your Marketo Engage knowledge by browsing through the Adobe Marketo Engage Community Questions and taking your best shot at answering some Qs! 
• Remember that every post / like / comment you make in your contextual thread and in the Marketo Engage Community throughout the duration of the program helps increase your chance to be recognized by your Mentor and win exclusive Adobe swag, so bring your best efforts! 

Quick links  

• Mentorship Program Link 
• Adobe Marketo Engage Certifications Overview Link 
  • Adobe Marketo Engage Professional (AD0-E555) 
    • AME Professional Exam Prep Guide (requires login)
  • Adobe Marketo Engage Business Practitioner Expert (AD0-E559) 
    • AME Business Practitioner Expert Exam Prep Guide (requires login) 
  • Adobe Marketo Engage Architect Master (AD0-E560) 
    • AME Architect Master Exam Prep Guide (requires login)

We're wishing you all the best as you embark on this learning journey!  

Cheers,  

Jon 

[Nihal]

Hi @michellechopin  and fellow Aspirants,

I'm Nihal Adav, a marketing automation enthusiast hailing from Pune, India. I am currently working at Qualys Inc. and have been diving deep into Adobe Marketo for almost 2 years now. My passion lies in Automation, Integrating our Marketo instance with other interesting tools, Account-Based Marketing (ABM) and Analytics, and I'm eager to learn and grow in these areas with all of you.  I'm excited to collaborate, share ideas, and learn from each of you.

Looking forward to learning together and achieving great things!

[michellechopin]

Great to meet you @Nihal and welcome to the program! 

I look forward to supporting you in your certification journey and chatting about all things Marketo 😀

[aschultz671]

Hi all,

I had to change my username as my old username was connected to my personal email - this one @aschultz671 is through my company email and the account I'll use for this program. 

I work as a senior marketing specialist at the American Hospital Association (AHA), located in Chicago, Illinois, USA. So I am in the central time zone. I've been in marketo for three years now (roughly 40%-70% of my day-to-day given the week). Our org is currently going through the final stages of a CRM shift. We are transitioning from a pretty old CRM to having everything run through Salesforce, so I'm excited to shift my use in marketo away from lots of custom objects and utilize the Salesforce integration to its full capability. 

Please feel free to add me on LinkedIn - https://www.linkedin.com/in/abby-schultz-ma/ Excited to get to know you all & hope you all have a lovely weekend! Not sure if you're all in the states or not, but we have a bank holiday (my office is closed) Monday!

-Abby 

[michellechopin]

It's a pleasure to meet you and welcome you to the program @aschultz671!

That sounds like an exciting project you're working on - moving to a system that allows you to make the most of native integration will be such a delight moving forward. I love it when we get to streamline processes and help the rest of our team(s) out.

I'm US-based - I live about 30 minutes north of Seattle in Washington State, so I have the Pacific Time Zone covered 😋 I hope you had a great Memorial Day weekend and that your short work week is off to a great start!

[traba5058]

Hi all,

I'm a developer and work for enrollmentFUEL. We are an agency that works with the Enrollment and Marketing teams at colleges and universities across the U.S. All of the programs we run for our client-partners are on the Marketo Engage platform. We implemented the platform two years ago with about 5 our client-partners and moved all of our client-partners to the platform last year. I program the emails and landing pages and build and launch the campaigns in Marketo.

I'm in Des Moines, IA U.S.A. and also in the Central timezone.

Please feel free to add me on LinkedIn (www.linkedin.com/in/trabamcquary)! Excited to get to know you all!

[michellechopin]

Welcome to our cozy little group, @traba5058! 

It sounds like you're doing some awesome work in the education field and love that you're using Marketo to do so. 

With you being on the development side of things, I'm looking forward to hearing more about your approach to Marketo and fully plan on learning from you throughout our time together 😃

I'm located just north of Seattle, WA so will be bringing up the final time zone here in the US for you all.

[traba5058]

Michelle, I had a pre-scheduled vacation the week of June 17-21, so I won't be able to participate that week.

[michellechopin]

Thanks for the update @traba5058 - I'll make a note of that and feel free to catch up when you return!

Hope you're going somewhere fun/interesting and that you get some good R&R 😀

[michellechopin]

This week's quiz/question is based on Section 1 of the AME Business Practitioner Expert Exam Prep Guide:

Q1. Define the difference between a workspace and a partition, and provide an example reason for their use.

Add your answers in response to this comment, and don't hesitate to ask questions for added clarification or learning too.

Additionally, feel free to share any experience you might have with this Marketo functionality - ideas sharing helps learning too!

Looking forward to your answers 😀