One common question is how can we add a list of emails to the durable unsubscribed list, coming for instance from other systems, without increasing the size of the Marketo database. This is a key requirement as soon as you use other systems than Marketo to send emails and want to keep complying with legal requirements.
This getting even more complex if one has to manage the fact that some of these leads already exist in the Marketo database and should be kept there, together with their historical information.
The idea is to create a simple program that will handle this efficiently and automatically. Here are the components of the program :
Alternatively, we can set the smart campaign as a batch and run it manually after completing an import in the Import List. In this case, we would replace the trigger with the following filter :
This process will also work if you use the import list API calls and import them to the "Durable Unsubscribe Import" List :
Do not hesitate to provide feedback and alternatives, I'll incorporate them.
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