I appreciate that your experience has allowed you a view from both the Sales and Marketing side of the house. Though this is not the path I took, I find it extremely valuable as a ...
It's interesting to see so many vendors out there using video in their marketing. I've some promos from vidyard and they areattention grabbing which is crucial.
We definitely don't look at clicks as a success metric anymore as a result of this. Like you said, we look more to product usage or opps created as success metrics and those get pu...
Hi Chris - Being able to differentiate the bot click from the human interaction is an issue we haven't been able to solve just yet, unfortunately. Though I've considered trying to ...
Hi Dan - yes that is something that we've thought about at length and in the long run we decided that was ok. At least until we can figure something else out. Also, if those folks ...
I have also experienced this, and while I can't speak to the percentage of clicks that were "false" as I haven't run that full research, it has caused us many issues; Sales reps fo...
Hi Greg - Isn't the point of this to remove these leads from Marketo altogether? If there's a chance that they are just going to come back then why bother deleting in the first pla...