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You can do this with Digesto, as Josh mentioned above. We use it.
Email performance report - on my inbox Monday mornings because I clean up our database on Mondays, and to check on which email performed best if I did an A/B test. Not that it's a report, but on Mondays, I also look at the system smart lists to review the Bounced Lists, Deleted in Sales and Possib...
Oh and Alt/Opt. + C will take you to the calendar. That wasn't on the list.
I recently did a couple of campaigns last week to revive some inactive leads and to resubscribe our past customers. Just like Dory, personalization helps, and emails coming from our CEO (he's well known in the industry that we serve) to recapture our past subscribers helped tremendously. Changing t...
The ability to do the following:- clone programs is a big time saver!- ability to archive old campaigns- the Abort Campaign button when you need to stop an active campaign. - I like the ability to merge leads.- sync a program to an SFDC campaign. -I love the new engagement program because you can e...
You can change the title on the HTML email by editing your email draft, edit settings, go to HTML Tools, from here you'll see the HTML code of your email, look for the title tag and make your change. Then hit the save button. The only thing is that by doing it this way, you'll have to clean up the...
I use the utm_content for the reason below:Used for A/B testing and content-targeted ads. Use utm_content to differentiate ads or links that point to the same URL. I also use it when I am unable to track the link clicks on an email that goes to a particular page that changes content on a daily basi...
With our previous newsletter and current blog emails, I saw an open rate of 25% in the beginning, and months later it went down to anywhere from 20 to 15%. Part of the reason was a big chunk of our subscribers' emails became invalid. We were also told by some of our customers that we were sending ...
What I do is, I create a remove from flow campaign. Whenever someone's status changes to either purchased/renewed the flow is remove from the renewal campaign or whatever campaign you want to remove them from.