kpara3

Agreed with Sanford - you'll find some issues with visibility into link interactions with links in tokens. But if that's not the case, I'd recommend sending an email to yourself (not as a test) and clicking links to see how it tracks your clicks, if you can isolate the link that may be the issue. If...

Hey Brett, What is the logic you're using? It looks like you should be using AND logic - Use All FIlters.

Hey Jessica, I'd recommend using programs in the streams if you are looking to implement special cadence logic. If you utilize that functionality you can also build out programs with wait campaigns, instead of the send campaigns. So in those cases you'd have 3 & 5 programs with Smart Campaigns that ...

I agree with the previous comment that this could depend on many factors. I'd encourage you to start benchmarking your own performance, if you don't have historical data you can pull from. You may decide to look as high-level as the webinar channel, or focus in on the types, audiences, or topics of ...

Hey June, I'm not aware of a way to export this data, but it may be worth asking Marketo Support to see if they have this capability. Either way, I'd recommend creating a document (spreadsheet works well) with each channel, statuses, steps, success(es), and how you think of cost allocation for each....

Hi! 1. Ok generally, a 1:1 sync is ideal. So everything in MKTO is in SFDC and vice versa. But if you think about it sometimes you don't need certain SFDC lead/contact records in MKTO (partner records for example may not be someone you market to) and same with records into SFDC (sometimes if leads a...

Hi Matt, You can either re-assign partition manually after import, or if this is a repeatable process it would be worth adding partition assignment rules. If you go the assignment rule route, you'll want to have a field built (if there isn't one already) that indicates the partition. You'd include t...