Mark_Price

^ This is the best way. Found the strategy on the Teknkl blog and now have 10-15 JSON fields. https://blog.teknkl.com/marketo-json-fields-in-velocity/ The only thing I would add is Marketo webhooks can be pretty slow if you need to backfill or update a lot of records. You prob. don't need to worry ...

+1 for what Sanford says with the variables. This makes it a lot easier to remember to update / change them. Out of the box, Marketo has the option when editing the page- edit a landing page- click landing page actions- click edit page meta tags^ This should be in the same spot for free-form and gui...

You can automate the merging process with an API script. There's a filter for 'possible duplicates' you can leverage to have a campaign add leads to a list. From there you could send a webhook or have a batch job run.With all that said, creating duplicates and merging after the fact will work, but ...

Hi Will,I've had a similar need in the past when running tests in Optimizely. I did a virtual 'Webpage View' rather than click but same concept- pushing an event and attributes via javascript and then using the data in Marketo. You could use a smartlist to find the audiences or use a campaign to ...

If I'm understanding correctly, you're making 1 API call to insert into Marketo and shortly after 1 API call to insert into SalesForce. This will result in: 1 'Marketo only' record (should have the webpage activity)1 SalesForce / Marketo record (the activity log will start at 'person created: sour...

I would do option 2 and just double check the logic / make sure someone can only qualify to be on one of the five smart lists.

Tokens are set in the Marketing Activities section of the system. You could put them in a folder there.

If this is the only thing you have connected to Marketo, it seems like Power BI does not respect Marketo's API limitations. Maybe try working with the vendor's support. Haven't used Power BI, but I've been successful in extracting the data via custom code and the API: http://developers.marketo.com...

Hi Jimmy, I would perhaps look at Zapier, Workato or Microsoft Flow to connect the spreadsheet or Google Sheet data to Marketo. This could help remove the manual import step and save some work, but you would still need to figure out campaigns / best trigger logic.

It seems like you have the right idea but I'm confused on how you are figuring out who is on the list or not. A webhook is generally used to send a particular lead's attributes to an external webservice that then does something and potentially gives a response that maps back to a field on that sam...