Nicholas_Hajdin

I am using a default program with a smart campaign to send the emails. You should be able to run a smart campaign "Remove from Stream" that changes the EP cadence to paused if they are added to the suppression list you create.

When syncing data from Marketo to SFDC, it is important to control what data is synced, when data is synced, and how data is synced. Tips and considerations to increase sync speed:Hide any unnecessary fields from the Salesforce integration user: Marketing doesn’t need all the fields that are availab...

On this note, I would recommend running a Decay program that captures all inactive users and then pushes them through a re-activation program to try and re-engage your audience, while also directing to a preference center. This will allow for a final opportunity to "win back" your audience before co...

Hi Liz,I have a similar campaign setup where we are tracking downloads from a 3rd party affiliate site. We are promoting an app download via email. We have a number of progressions statuses to track engagement:01 - Member (Email is Delivered)02 - Engagement (Clicked Email)03 - Multiple Engagements (...

Hi Kushal,I agree with Macarena, a first step is to tokenize your lead scoring model at the folder level, ensuring your tokens will cascade down to all campaigns and programs. You can watch Marketo University's Webinar on Scoring Leads and Using Lead Tokens. Below is a screenshot example.You also sh...

Hi Thomas,What is the timeframe set between the wait flow and next send flow? Marketo will suspend email addresses that are marked as invalid, but not until after 24 hours. You can learn more about Marketo's bounce classification here:Hard and Soft Bounces in Email - Marketo Docs - Product Documenta...

Hi Courtney, I did not mean to suggest that you "learn and are done". I completely agree that as with anything in the digital world, a new skill requires investment and continual development. I'm specifically interested in learning more about data science and AI. I am inexperienced in Python and und...

Thank you, Gerard. I should have clarified that I meant beyond HTML/CSS as most of us Marketo users have at least foundational experience. I too need to up my Javascript game and plan to dedicate time to strengthening my skills. I plan to grow my career in digital marketing but am becoming more inte...

H Kata,Marketo University and Marketo-FU playlists on YouTube are a great start if you are looking for video content.Also be sure to check out the other resources available on Marketo's documentation. Welcome to Marketo Docs - Marketo Docs - Product Docs Marketo Certified Expert Exam PreparationWelc...