Frank_Breen2
Frank_Breen2
Level 7
Marketo skills: Design Studio - Responsive Guided and Free-Form landing pages (English, Chinese Simplified, Chinese Traditional, Danish, Dutch, French, German, Hebrew, Italian, Japanese, Korean, Polish, Portuguese, Spanish and Swedish) - Responsive Email Template Development 1.0 and 2.0 (English, Chinese Simplified, Chinese Traditional, Danish, Dutch, French, German, Hebrew, Italian, Japanese, Korean, Polish, Portuguese, Spanish and Swedish) - Forms 2.0 creation and full customization (including progressive profiling and hidden fields) - 1 off-custom template creation without additional Design Studio templates - Utilizing Dynamic Snippets (and Tokens) to change the Email design saving number of required templates (I currently have 1 email template that have over 1000+ design combinations using Snippets) Marketing Activities - Setting up and running Default, Event, Engagement and Email Programs (Direct HTML editing or Tokenized content) - Batch/Trigger Campaign creation - Operational program management and setup for better data standardization, data cleanup, lead scoring and Marketo Insights - WebEx, GoToWebinar, Adobe Connect and ReadyTalk integration Reporting and Analytics - Email Reporting including deep dive reporting using Smart Lists - Opportunity Influence Analyzer - Program Analyzer - Revenue Cycle Explorer (including gap analysis of current data to utilize this tool) Real-Time Personalization - Setting up segmentation - Setting up and running campaigns General Administration - Users and role management - Managing and importing customer data (Excel, Tab Delimited, Unicode Text) - Marketo custom field creation and management - Channel and Tag creation for better analytics - Monitoring lead activity using the activity log, custom views and lead detail pop-up - Identifying, removing and merging duplicate leads - Analysis of data and creating Smart Campaigns for Data Integrity - Creating smart lists, including constraints and filters - Segmentation
Dublin
Contact Me
Online Status
Offline
Date Last Visited
4 weeks ago
Public Statistics
Name Frank Breen
Location Dublin
Date Registered ‎06-22-2015 03:54 AM
Date Last Visited 4 weeks ago
Total Messages Posted 364
Likes Received 302
Likes from