Caroline_Davids

Level 2

Joined the community 23-10-2017

Level 2

Digital Marketing Specialist

Florida

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Swapping email programs in an active nurture program

by Caroline_Davids 04-29-2025

I am currently in the process of making some changes to content in one of our active nurture programs. One of the changes that has been requested is to flip flop the order of emails 4 and 5 in a particular stream. My initial thought was to just swap the priority of the programs so that offer 5 woul...

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546 0 2
Re: 10X + Inflated click rate over the past 2 weeks

by Caroline_Davids 04-13-2021

Hey Emilia, Following up to my previous response. I saw today that Marketo announced the release of some upcoming new features and one of them involves filtering out email bot activity. I don't know details on what that entails but I think it's a step in the right direction! Here are the release n...

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1490 1 1
Re: 10X + Inflated click rate over the past 2 weeks

by Caroline_Davids 03-23-2021

Hey Emilia, We have been experiencing the same issue as you. At the end of February, we started seeing extremely high numbers of clicks on our emails, including 1,000+ clicks on links to our social media pages which is not common for us. As you mentioned, we are seeing activity history of Email Del...

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4066 0 4
Engagement Program Trigger Email Send

by Caroline_Davids 07-02-2020

I'm currently in the process of building a nurture program with multiple streams. A lead will qualify for the engagement program and will enter one of the four streams once they have been added to a particular Salesforce campaign by one of our marketing representatives. In our other nurture program...

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3095 0 1

Email Marketing Engagement Programs nurture stream triggers
Dynamic content and multi select form field

by Caroline_Davids 08-01-2019

Hey guys! I'm currently building a new web content program and would like to offer the option to download 1 or up to 4 of our pdf resources. For instance, a person receives an email which prompts them to go to the content landing page. The form on that page would have a checkbox field offering con...

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1823 0 1

Email Marketing Marketing Marketing: Email Marketing & Brand Marketing Products Solutions Web Personalization