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It should be documented if it's expected behavior since current documentation suggests that it should work. Josh, do you have a link to that Idea? I was unable to find anything in my search for this.
Can anyone from Marketo Product team answer as to whether program tokens should work in all fields in an ICS calendar token?The current behavior I am observing is that tokens will only work in the "description" field and will not populate in the subject which is frustrating since it forces you to ed...
I don't know the answer to your question, but A++ on the tags.
Are you using form prefill? If they are already a lead and are cookied in the browser, then their email address would prefill and they would be less likely to change it (because effort) and they'd just fill the remaining blank fields and submit.
In your filters for smart lists, there's a "forwarded to friend" filter. You could constrain with the "minimum number of times" filter and keep increasing it until you find one lead.
Alex is right, Salesforce does not allow assigning contacts to a queue, and if you do that in a flow in Marketo, Marketo will create a dupe lead and assign that record to the queue you named in the flow.
Thanks for opening up this discussion, Chris. I've already passed along this link to people I know would be interested!