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Adobe Campaign is not just for B2C. It is equally popular for transactional messages. I have seen companies like McDonalds use it for running their order update emails in some part of the world. At the same time, I have seen many B2C companies using Marketo. The decision to choose one over the other...
If you just need the names of your assets, it might be worth opening the parent folder, and then copying all the content with ctrl +A - Ctrls+C, and paste it in an excel. This may be rudimentary but does help in spending less time to get the list of assets. Or if you have a web developer, they can w...
There's something that is wrong in the smart list logic that you may be using. If you are using a filter that says not a member of your SFDC campaign, but you want to change their status, it may be causing this. Share a snapshot of your smart list and details of records who would match your criteria...
Do you have a code or anywhere on your blog where you have implemented this? We would love to implement something like this.
Implementing Google Recaptcha may not be a great idea. We implemented this on our website, and start running into issues. Since we target executives, captcha created a very bad user experience for our audience. We saw a sharp dip in our conversions for many of our campaigns. In fact, in China, the c...
With GDPR in place, we want to ensure that every record that comes in our system has the minimum required details. However, currently, we have to monitor each list manually and make sure the lists have the required data values. If there was an option to control this at the field level, it would be g...
This is a known issue. Marketo would report separate numbers in email performance, email link performance, and in email reports which are in RCE. It may be better to create a list of all the leads who clicked the links in your email, and use that number.
I got one such email which I really liked. This was not sent via Marketo.