So the way we're doing it is actually via Courtney Grimes's guide Integrating Google Analytics with Marketo That integration relies on the Marketo User ID, so that's why I'm tryin...
Seconding this.Our digital marketing team that is responsible for all top of the funnel lead generation will be 1/2 as productive and helpful without the access to anonymous lead d...
Hi Arjun,Our most powerful and insightful reports rely on anonymous lead data as we're able to populate the anonymous lead's ID into GA and do TRUE end to end reporting from anonym...
I've just had good luck avoiding most of those then! I think I've gotten the missing mandatory field very rarely but also because we don't even try to sync them over unless all of ...
In that case the two you'll see most frequently areWarning: Salesforce Sync Changewhen a field's picklist values are changed or adjusted in SFDC and the field is used in Marketo,Er...
I'm creating this post after Matthew Varone requested it here. (Sorry about the delay!)One challenge our marketing and sales teams faced was being able to customize the communicat...