Hank_Hansen

Level 5

Joined the community 01-08-2014

Level 5

Berkeley, CA

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MSI and Salesforce Email Tracking

by Hank_Hansen 04-11-2017

We recently enabled MSI and the Outlook plugin for sales to "send via Marketo". We've noticed spell check option in Outlook is disabled using the MSI Outlook plugin. A native Outlook pop-up that checks spelling before sending no longer appears when sending via the MSI Outlook plugin.If sales were to...

Discussions

3207 1 2

Marketing: Marketing Operations (MOPS) & Data
Re: How often do you evaluate lead scoring?

by Hank_Hansen 04-10-2017

That's a good route to consider - thanks!

Discussions

1394 1 0
Re: How often do you evaluate lead scoring?

by Hank_Hansen 04-10-2017

Thanks Rachel - I'm interested in pulling aggregate web page visits by segments. For example, show all the web pages visited by clients 30 days prior to their purchase. I have to export page visits client-by-client from Marketo. Is there an easier way via Salesforce?

Discussions

1394 0 2
Re: How often do you evaluate lead scoring?

by Hank_Hansen 04-05-2017

I found this thread Anyone successfully accessed Activity Log data for behavior scoring analysis? but I'm still curious how people are accomplishing this given that Marketo doesn't include these analysis tools (at least not to my knowledge).

Discussions

2805 0 4
Re: Anyone successfully accessed Activity Log data for behavior scorin...

by Hank_Hansen 04-05-2017

Hi Vivian,I sent you an email. I'm looking for an "out of the box" solution for lead activity analysis that won't require engineers to set up.Hank

Discussions

2417 0 0
Re: How often do you evaluate lead scoring?

by Hank_Hansen 04-05-2017

I'm curious what methods people are using to analyze customer paths/behavior in order to establish your ideal customer paths. Looking at lead activity history 1-by-1 is pretty unwieldy.

Discussions

2805 0 5
Re: How to Maintain Intelligence for the Comments Field

by Hank_Hansen 03-17-2017

Thanks for this! I have it in place - working great.

Blogs

1945 0 0
Re: Enable Browser Caching?

by Hank_Hansen 03-14-2017

Thanks Sanford!

Discussions

3980 0 0
Re: Enable Browser Caching?

by Hank_Hansen 03-10-2017

Google's optimization team is recommending that I enable browser caching which would affect cacheable resources such as RTP and Munchkin assets. After reading this thread, I'm not sure which way to go. Who should I check with at Marketo?

Discussions

3980 0 2
Facebook Engagement

by Hank_Hansen 02-24-2017

I'm looking for ways to track engagement on Facebook outside of form fill-to-lead which is obviously already possible. For example, how persons who have been cookied on our site have interacted with a post or an ad on Facebook - did they comment? etc. I realize this is a stretch but I'm throwing the...

Discussions

1056 2 0

Marketing: Digital Marketing (Social Mobile and more)