Hi, The starts with criteria is self-explanatory, but I'm wondering if the contains criteria is looking for the string in the entire field value. Example below... "IBU-BBE" is always at the beginning of a program name (i.e. IBU-BBE_19039_None_ME_ES_Nurture_2017), never in the middle or anywhere else in the name. Smart campaign filter is: Program Name not contains 'IBU-BBE' If using not contains, will it recognize the string and exclude that program? Or do I need to use starts with? Thanks for your help! Elise ... View more