Level 10
Joined the community 05-02-2015
Level 10
Greenwich, CT
Senior Marketing Ops Manager
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But, an owner opting someone into emails is a poor practice -- one that I'd discontinue immediately if possible. You always want to have a record of a person opting themself into y...
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Hey Rachel, Marketo has a 1:1 relationship for email addresses, so it only looks at one email address for each record. For this reason, the unsubscribe is based on the email addres...
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For segmentation and snippets, I'd start by doing a segmentation for each lead owner since that's where the differences in each signature will be. Then, when you create the snippet...
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It's better that way... otherwise, you could be sending emails and Marketo wouldn't have a record of it since there's no associated record in Marketo.
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So I guess what I'm trying to say above, is that I'd just create them in Marketo so that I had them for testing purposes.
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I know you've mentioned that you sync everything over to SFDC, but if you create a new record in Marketo, unless there's a triggered campaign when a new record is created, then thi...
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Hey Joe I'd use a snippet with the tokens nested inside. It seems like it would be pretty straightforward to use {{lead.lead owner first name}} {{lead.lead owner last name}} etc....
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To follow up on this, Rebecca, if the email address field is nulled, then I would expect that Market didn't try to run it at all. If there's no email address, then Marketo shouldn'...
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We've also been discussing doing some direct mail, and this looks like a great opportunity to have something that is integrated with Marketo! I don't have experience with PFL yet, ...
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Yes, unfortunately responsive is quite a beast, and Marketo doesn't seem to have made many strides forward in making it easy for us to have responsive templates that are supported....
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