Unless the leads are cookied, you cannot track using PURLs. See a discussion I started last year around this topic: https://community.marketo.com/MarketoDiscussionDetail?id=9065000...
Every quarter, we need to export all of our lead lifecycle reports from RCE - close to 100 reports - here's an example of some of the reports:The workflow consists of exporting all...
What you describe is the most common approach and that’s how the baseline functionality works. But according to our Marketo consultant, she does not like to rely on the revenue mod...
Yes you do (see flow step #1 below). Here's an example of one of our lead lifecycle smart campaigns (where a lead becomes marketing qualified with a score > 99):Smart List:Flow (th...
Has anyone been able to figure out how to prevent Marketo from modifying the code within email templates - specifically code within the HEAD area? We had a series of custom, respon...
There's still probably a way to do this even if a dedicated "infographic" directly doesn't exist. Let's say the URL is "www.mysite.com/services/infographic-cloud.html". You could c...
Just be aware that if you use the "change data value" to test if there's already a value for acquisition program, Marketo uses a separate attribute for this: "Acquisition Program N...
That's the culprit! Marketo is stripping out this key piece of code within the head of the HTML:<!--[if gte mso 9]><xml> <o:OfficeDocumentSettings> <o:AllowPNG/> <o:PixelsPerInch>9...