To enable us to properly report which programs are contributing to leads reaching MQL status, we've added a new "success" program step to all of our channels - called "Promoted - A...
Nicole, you can probably just add a choice to the "Change data value" flow step (e.g., "if FT is not empty" set "most recent" to the new value - otherwise populate the FT field). O...
Charlie, by creating custom UTM fields for the lead record, woudn't those values get overwritten if/when the lead engages with another campaign in the future?
Thanks for the explanation, Dory. I suppose the same thing could be done with an "OptIn Date" field. This would be the hidden field and if a value exists, don't show the "Optin" ch...
Jason, did you ever find a solution here? Even though we use Forms 2.0, and while what Dory said about the ease of adding conditional logic (visibility rules) to the show/hide a fi...
When a program is part of an engagement program, you can completely ignore the "Schedule" tab. The EP cadence overrides all of this. As long as you include the appropriate smart c...
In March 2015, we'll be migrating from MS Dynamics 2013 to Dynamics Online. Under normal circumstances, anytime you move from one CRM platform to another, requires a new Marketo in...
Hi Mary - some comments regarding your input above:
Understood that everyone is called a lead in Marketo. In Dynamics CRM, leads are prospects (and MQLs that we sync overfrom Marke...
Just to throw salt on the wound, we'll be migrating from Dynamics 2013 to Dynamics online in March 2015. Supposedly, this will require us to start from scratch - a new Marketo inst...