We have a common process for those programs that include offline engagement - like attending an event. When the event has concluded, the marketer provides the list of attendees - c...
I would actually like to see the details posted here since Marketo implementation of PURLs has caused issues for us as well. Although back in April, the product manager (Christina ...
And what exactly do you mean by "Marketo does not track users"? Marketo absolutely tracks users - especially when those users are clicking on a link in an email or on a landing pag...
Theoretically/legally, yes. As you know, the US has some of the most lax anti-spam laws in the world. As long as you honor all unsubscribes, you're fine. Just know that by introduc...
:hover also is not supported in Outlook. We were trying to include some functionality in an email to give recipients the ability to rate one of our programs. A common technique is ...
Be careful with this. A couple well-known companies did the same thing - albeit a global list, not just US - and were fined pretty heavily (see ICO fines Flybe, Honda for breaking ...
We just went through something similar with our Data Security team. We had to create a new DKIM record using a sub-domain, reserved solely for this (marketing.avanade.com). You can...
Veronica - For email programs, the override is found within the Settings (unlike the Schedule tab of smart campaigns). This checkbox is "checked" regardless of the setting in Admin...