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Welcome to the MarTech Jungle!Monsters of Funnel returns with their second album – a 360 degree experience into the modern day technology stack that empowers marketing and sales through Account-Based strategies and hard-rocking tactics for your target account based model.LeadMD has chosen the top te...

Marketers everywhere are discovering the targeting powers of the newest B2B trend, Account-Based Marketing (ABM). In contrast to broadly-based lead generation, even anonymous leads from key accounts can have a personalized web experience when targeted with ABM. This latest approach aligns sales and ...

A Recipe For Lean Account-Based MarketingAccount-based marketing (ABM) can be an effective alternative approach to marketing for many businesses. This ebook highlights the benefits of ABM and illustrate how you can create and implement a lean and effective ABM initiative right now. Learn how to:Sele...

Jumpstart Your Account-Based MarketingAccount-based marketing (ABM) targets high-yield accounts that are often considered at better fit for your products or solutions. These accounts are likely to generate more revenue, and often have other strategic significance, like helping to penetrate new terri...

From zero to hero in 90 days! Read how Quri created a scalable ABM go-to-market strategy with a little help from LeadMD:Created a strategyOperationalized their databaseDefined their CRM structureBuilt a marketing teamCheck out the case study here​.

The Anatomy of an Account-Based Everything MarketerABM is one of the hottest topics in marketing today with 92% of B2B marketers seeing it as a “must have” strategy. LeadMD has the prescription for you on how to succeed as an account-based marketer and what you need to know to become a subject matte...

Monsters of Funnel: Certified Account-Based Marketing StackIn this infographic, you’ll learn which tools the rock masters at LeadMD recommend for shredding with an account-based marketing approach. Remember, ABM is all about using the right tools to create appropriate content, engage, and ensure you...

First, a very big thank you to all of you (569!) who took the time to complete our Help Build the Nation survey in December. Our goal is to ensure the Marketing Nation Community continues to serve your needs as a vibrant place where customers, partners, and employees all come together to share and l...

This year’s Marketing Nation Summit is just around the corner and we have some exciting news about the conference! Just last week we announced that the theme of the conference is “Leading in the Engagement Economy.” More on the engagement economy in this blog from our CEO, Steve Lucas. We will also ...