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Joined the community 04-03-2014
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Question:Does it affect anything if you rename a program status in a Webinar Channel when we use GoToWebinar as a LaunchPoint Service? The program statuses would still function the same and mean the same thing.For example:If we would like to rename the status of "Invited" to "Member (Invited)".
1596 0 3
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Nate_Oosterhous
12-16-2016
Also many times we will set up one email program that will send out the same email/s to all stages. Filled out form is a success status in email programs.Same goes for if we want to answer questions such as:How many people filled out a web form as a result of an specific email campaignHow many of t...
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Question:If you want to be able to view historically web form fill outs by stage (early, mid, and late) what do you need to do?Background:I think it would be a nice metric to be able to conclude "Out of all the contact us web form fill outs, this is how many fill outs came from an early stage lead, ...
963 0 1
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Nate_Oosterhous
12-15-2016
Thanks for the reply Devraj. So if you do not want to worry about exporting anything there would be two solutions?Example: You have a marketing campaign that is going out to Early Stage, Mid Stage, and Late Stage targets and all will receive the same email content. Later down the road, if you want...
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Nate_Oosterhous
12-12-2016
Thanks for your reply Jessica! This is really helpful. It is definitely harder to manage having a program for every campaign although that would granularity I think would be more beneficial. It would give us the metrics we would be looking for in RCE as far as MT credit and metrics go because each...
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Question:How do you create your Online Advertising channel programs? Do you create one program for every ad campaign you are running? This way you would be able to attribute MT credit for every campaign (program) success (filled out form-success)?We are looking to do our reporting in RCA and RCE.....
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Questions:Is Multi-Touch meant to only look at marketing initiatives and efforts? I ask because we have a lead source of rep generated. This is not a marketing effort or initiative obviously but we will want to have a channel for it because we can acquire new leads through that "channel". 2. Wou...
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Hi All!Background:I have First-Touch and Multi-Touch metrics on my mind when asking this questions. Our company has Web Lead as a Lead Source and these are people we acquire through online web forms.Essentially we have 3 ways someone is driven to fill out a web form to become a "Web Lead":Online Ad...
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Hello All!Questions:Are you supposed to look at First-Touch and Multi-Touch as separate worlds?Should all First-Touch acquisition programs always be a counted as a Multi-Touch as well so the acquisition program will always receive credit in a Multi-Touch world and metrics as well? So when you are l...
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