Nate_Oosterhous

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Joined the community 04-03-2014

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Re: For email channels, should you attribute program success based off...

by Nate_Oosterhous 12-05-2016

Hi Robb,We use email marketing (email blasts, drip campaigns, and nurture campaigns) at almost all stages in our revenue model. We send email campaigns to drive engagement with our emails in hopes that they (wherever they are at in the buying journey) are led to purchasing from us for the first tim...

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4910 1 4
For email channels, should you attribute program status success based ...

by Nate_Oosterhous 12-05-2016

Hi All!Question:For email channels, should you attribute program success based off of an open or click and why?

Discussions

5203 1 7
Does Marketo get any information that it can use from adding Google Ad...

by Nate_Oosterhous 12-05-2016

Hello All!Question:Does Marketo get any information that it can use from adding Google AdWords as a LaunchPoint Service or is it only Google Adwords that benefits? (For example would you be able to create a smart campaign that triggers off of an ad being clicked?)

Discussions

1441 0 2
Should you create a channel and program for every Lead Source you have...

by Nate_Oosterhous 12-05-2016

Hello All!Background:I did some research on the community but didn't fell like I can answer this question confidently.Question:Should you create a channel and program for every Lead Source you have (even if you have 12) solely for acquisition and attribution purposes? If so what would be the basic ...

Discussions

2673 0 5
Re: How are people standardizing their program status structures?

by Nate_Oosterhous 12-05-2016

I don't really want to make the statuses generic. I was just told by a Marketo Consultant that was a best practice......

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1600 0 1
Re: How are people standardizing their program status structures?

by Nate_Oosterhous 12-02-2016

Has anyone heard of just using two status' for every channel? MemberSuccessI have heard this is a best practice is that true? What will you miss out on and/or gain if you do this?

Discussions

4528 0 4
How are people handling unsubscribed customers and customers with an i...

by Nate_Oosterhous 12-01-2016

Hi All!Question:How are people handling unsubscribed customers and customers with an invalid email address?Thanks ahead of time!

Discussions

1533 0 3
What types of operational email can you send your customers?

by Nate_Oosterhous 12-01-2016

Hi All!Question:What types of operational email can you send your customers? Can you ignore unsubscribes when sending customer satisfaction surveys, other surveys, product education emails, etc? A list or the types of emails you can make operational for customers in Canada and the US would be awes...

Discussions

3511 1 2

Lead Management
Re: Is it legal to send an "please update your information" email to u...

by Nate_Oosterhous 11-28-2016

Thanks Dory,I figured this was the case. We do have an existing business relationship. This group of people just recently merged with another company (but still are existing customers) and we are looking to send them (both contacts that are not unsubscribed and contacts that are) an email to updat...

Discussions

1425 0 0
Is it legal to send an "please update your information" email to unsub...

by Nate_Oosterhous 11-28-2016

Hello All!Question:Is it legal to send an "please update your information" email to unsubscribed customers (Both Canadians and Americans)? I would make it an operational email in marketo. In other words what qualifies as an operational email when emailing to Canadians and/or Americans?Thanks ahead...

Discussions

1468 0 2