Level 7
Joined the community 04-03-2014
Level 7
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Hi Jessica,Thanks for your reply. All insight is helpful! I just do not share the same opinion on the fact that emails should not be a channel and have programs for emails. Maybe I...
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Thanks Dan,That is a good idea. We will most likely implement that. However, what about those program members that become unsubscribed or bounced in that program? Those still would...
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Hi All!Questions:For email programs, should you remove unsubscribes or bounced leads to ensure your program metrics in RCE are not skewed? For instance won't these types of "member...
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Thanks Greg.
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Hi Josh,Wouldn't it make sense that the success should be a click since once they click the link to go to the website the content on the website now has influence? The email could ...
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This is a question with regards to defining program status success for an email channel. Maybe that was not clear in my original question. I updated the original question post to i...
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Hi Robb,We use email marketing (email blasts, drip campaigns, and nurture campaigns) at almost all stages in our revenue model. We send email campaigns to drive engagement with our...
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Hi All!Question:For email channels, should you attribute program success based off of an open or click and why?
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Hello All!Question:Does Marketo get any information that it can use from adding Google AdWords as a LaunchPoint Service or is it only Google Adwords that benefits? (For example wou...
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Hello All!Background:I did some research on the community but didn't fell like I can answer this question confidently.Question:Should you create a channel and program for every Lea...
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