Mikes_Jones

Level 8

Joined the community 29-07-2014

Level 8

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Re: How to track email clicks to PDF using GA?

by Mikes_Jones 04-22-2016

It'd be nice to have all our analytics in one place. But yea, it looks like setting up a redirect might make the most sense. And yes, we include direct links to PDF's in our emails. Basically, the user fills out a form and then is sent a PDF via email. However, I'm wondering if there are better ways...

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3118 0 0
How to track email clicks to PDF using GA?

by Mikes_Jones 04-21-2016

We have it set up so that if someone clicks a PDF link on our website, Google Analytics is able to pick that up.However, most of our PDF's are sent via email. How can we capture that in Google Analytics?

Discussions

3242 0 6

Reports & Analytics
Re: Sending Email Using Marketo For Outlook to new lead

by Mikes_Jones 04-07-2016

So hypothetical: I send a Marketo message through Outlook to a new lead. Marketo then creates a new record with only their email address. Then that lead replies to the email, does Marketo now have their first and last name?Thanks!

Discussions

2341 0 2
Re: Sending Email Using Marketo For Outlook to new lead

by Mikes_Jones 04-07-2016

So guessing we can just fill in the rest of the info manually? Thanks!

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2341 0 4
Re: Sending Email Using Marketo For Outlook to new lead

by Mikes_Jones 04-07-2016

What kind of information, exactly? First and Last name? How about company name? Only ask because our Salesforce instance, which syncs with Marketo, requires a lead to have those fields or else it won't sync to Salesforce.

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2341 0 6
Sending Email Using Marketo For Outlook to new lead

by Mikes_Jones 04-07-2016

If I send an email using the Marketo add-in to an email that is not in our Marketo databse, will that lead be created and have activity created for? Thanks!

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2393 0 8
Re: Engagement Score in Email Programs

by Mikes_Jones 04-07-2016

Only two metrics I see in the dasboard, other than Engagement score, is Delivered (130) and Opened (8). So your'e saying the score of 38 somehow is created from these two numbers? Also, a lot of emails were not delivered due to bounces, maybe that played a part too?

Discussions

3590 1 0
Engagement Score in Email Programs

by Mikes_Jones 04-07-2016

Can someone explain what the "engagement score" under the Email Program dashboards mean and how it's calculated? I just sent out an email and our engagement score is 38 but only has 7 opens.

Discussions

5136 1 4
Re: Duplicates in Smart List

by Mikes_Jones 03-29-2016

Awesome - that's great to know! I was able to look up the lead with their Salesforce ID and they did not exist within SFDC, which means they were successfully converted.

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4104 0 1
Duplicates in Smart List

by Mikes_Jones 03-29-2016

Hello,Setting up an email program, I filtered the smart list to include anyone from company X - looking through the member list, I see Marketo is pulling some people twice - once as a contact and once as a lead. In our Salesforce, when I search for the member, I only see them in "Contact" form, as t...

Discussions

5231 0 7

Lead Management