Elliott_Lowe1

Elliott_Lowe1

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Date Last Visited
‎01-12-2022 01:51 PM
Level 9 - Champion Alumni
Joined the community 05-02-2015
Rank Icon Level 9 - Champion Alumni
Head of MarTech Operations
New York, NY
  • Re: Lead Score vs. Behavior/Demographic Score (Why Both?)

    I'd like to learn more about this multiply transform.You have the ability to increase the score threshold that results in someone being assigned an 'A' or '1' behavioral / demographic rating. We try to set the score thresholds so that they result in a relatively even distribution across the 16 lead...

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  • solved badge Re: Section for consultants?

    I don't think we need anything clever. Consultants group will do.

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  • Salesforce Sync Error Static Lists

    Occasionally the Salesforce Sync Error emails from Marketo Notifications have a link at the bottom that takes you to a static list whose name is the same as the error detail in the error email.The link to 'xx more leads' in the error messages always links to the same static list corresponding to the...

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  • Re: Lead Score vs. Behavior/Demographic Score (Why Both?)

    One other thing to consider is that a Total Score which is the sum of the Behavior and Demographic scores can be misleading. You can have leads that have low Demographic scores, but high Behavior scores that are tire kickers that download a lot of resources, and their Total Score is above other mor...

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  • solved badge Re: Section for consultants?

    Emily Dick good luck on your first consulting engagement. I occasionally consult and this would be a great new resource area. The name 'Consultants' group is a little bland, but it is descriptive. I believe that Scott and Liz are currently investigating unique ways to allow consultants to have a s...

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  • Re: Need more detailed information about email bounces

    Ed Masson noted in his reply above that a Category 2 Hard Bounce results in the Email Invalid field value being set to 'true'. He also has that in his recent Making sense of Marketo email bounce categories blog post. Also, in the replies to the Monitoring Email Deliverability: Bounces - Part I Mar...

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  • solved badge Re: Will all campaigns in SFDC automatically sync into Marketo when I ...

    When you do your initial integration of Marketo with SFDC, all SFDC leads will be synced to Marketo regardless of their campaign membership. Also any new leads created in SFDC will be synced to Marketo regardless of their campaign membership. You can sync all new leads created in Marketo to SFDC in...

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  • Re: What is the exact definition that triggers 'Filled Out Form'? Does...

    Jackson, one other thing to consider if you are including multiple emails in your smart list and Email Performance reports - the total in the Email Performance reports is the number of emails sent and the total in the smart list is the number of leads that were sent one or more of the emails. In th...

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  • Re: Looking for feedback on global navigation

    Thanks Liz! I think I just found my new favorite way to navigate to the major sections of the Community!

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  • Re: Cap event attendees with form logic?

    Sanford, this is a great idea! I created the and Add the ability to perform data lookups. Ideas to make it easy to do lookups of existing records in Marketo, and both Ideas have the Status 'We like it!', but its going to take a lot more votes to get these implemented. Your idea adds even more fl...

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Public Statistics
Date Registered ‎02-05-2015 10:16 PM
Date Last Visited ‎01-12-2022 01:51 PM
Total Messages Posted 382
Likes Received 323
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