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I too have executed inactive removals before.Depending on the % over your contractual size, you have options as you've outlined.The suggestion from Dory Viscogliosi is also a great way to attempt to slim down your database!Typically starting with duplicates is best, then moving to the removal of in...
Not an answer, but a question out of curiosity...Are you using any part of Sitecore's personalization?My last company used Sitecore, but we did not go with their capabilities for personalization, though I saw them first hand in 2012 at the Sitecore Symposium in Las Vegas. Actually had lunch right n...
This one is not currently linked to Marketo.I was asking more for my knowledge (or lack thereof) of AdWords best practices.I know that historical performance is a factor in the Quality Score of ads & such.So, I wasn't sure if it would be best to clone/create a new campaign versus creating a new ad g...
Slightly off topic, but a marketing question nonetheless...If you have an existing campaign that's been running about 6 months, and the objective of the campaign changes from "drive traffic" to "drive traffic within ##### postal code to this store location/coupon", how would it best be handled?
In Marketo all records are referred to as a Lead.Salesforce has both types of records, Contacts and Leads.When the data come into Marketo it gets 'flattened' into a single field on the Lead record.You can see this in the Field Mapping, under your admin area.
Also keep in mind that in other Email reports to use the number of delivered when calculating the percentages.A common misconception is that it is based on number of sent.
Thanks for the update!
Support has confirmed that this is in fact not possible, even by their intervention.Looks like it's back to editing all of the FEs
That's the one!!You should mark Correct on Grégoire Michel reply