Nicole_Mossinge

If your copyright year is inside of an editable area, updating it in the email template will not result in any changes in your existing emails. You will get drafts under all emails that use the same template, but Marketo won't make any changes inside of the editable areas.If you ever want to update ...

In theory, you could create a custom field (Boolean) in Marketo, called "Do Not Sync to SFDC". When you import your list, you'd add a column for this field, and set it to "true", or "yes".Then you'd add a filter "Do Not Sync to SFDC" is "false" to1. Your Lifecycle Campaigns that push leads into SFDC...

Great article!However, instead of building two empty streams, you could simply pause the leads with the "Change Engagement Program Cadence" flow step. This would stop the emails while keeping the leads in the program - just as your separate Exit streams do.

I would strongly advise against using underscores in any naming. Not only do they take more space than spaces or dashes, they are invisible when the program name is hyperlinked. In this case, the whole program name gets underlined, and you cannot tell whether you are looking at spaces or underlines....

I like the 4 digit year, because it makes it immediately clear that it's not the day of the month. "16" could be year or month, and the next person may interpret the naming convention differently. I'm a big fan of short, but I'm an even bigger fan of fool proof.

Hi Jep:I'm working with Josh and checked the instance again. Here are the custom objects we can see:

Hi Leah:I generally recommend not to import any lists directly into the database, but rather use Programs and import under the Membership tab.This will prompt you to specify a status for the imported leads in the program, and they would all become members. Newly generated leads would automatically b...

Hi Justin:Basically, you are using program statuses to track the progress in the buying cycle instead of engagement and program influence.This makes me wonder how you handle this on the Analytics end. Are you hiding this channel from RCA, or exclude this channel from your Multi-Touch (MT) Analysis?I...

I find it easier to use two separate forms - one for preferences, and one for the unsubscribe. On the landing page, the form with the options would be at the top, and the "unsubcribe from all" form would be below. This will guide the eye towards the preferences, while the "unsubscribe from all" is l...

Can you post a screen shot of your model?